Expert of the Week

Karina Mereuta – Supporting companies pivot to business as a force of good and raising awareness on sustainability

Jan 10th 2025

Karina Mereuta
Karina Mereuta

Karina Mereuta is a sustainability enthusiast specialized in social impact, education for sustainability and business and human rights.

“I am working to support SMEs and entrepreneurial organizations pivot from business as usual to business as a force of good by facilitating expertise, raising awareness on sustainability and supporting the build-up of a sustainability business ecosystem.”

You can reach out Karina for business and human rights consultancy, advisory for impact-driven organizations and companies, sustainability education programs for SMEs and start-ups, stakeholder and employee engagement on impact and sustainability, social innovation projects, and ecosystem building support.

“Covering the S of the ESG as a professional and believing that SMEs and entrepreneurial organizations need a 360 degrees approach to understanding and implementing sustainability, I have co-founded Fructify Network, a platform on a mission to support companies pivot to business as a force of good.”


Solved is a platform and marketplace for sustainability-related knowledge work. Learn more and get started: www.solved.fi